Just Do It.
Uzair Hassan of 3H Solutions Group, Dubai, sets the challenge for the new year.
OPINION PIECE
Uzair Hassan
1/4/20262 min read


The price for not doing it is so much higher than the price one may pay for trying something new out.
Take the first step. Be brave. Never look back and regret what could have been.
The trepidations, insecurities and limiting beliefs all combine to make the first step seem impossible. Its that first step that changes everything. Things begin to look simpler, more achievable, after that first step.
Why not? Is the question one must ask themselves. What have I got to lose? Its not just about money, but time itself and the effort involved. Then there Is the specter of failure. The ever-looming shame or loss of face. What would people think? How would I extract myself from a potential downside?
Yet, the upside has something to offer that is tangible. Not hurt feelings, or peoples viewpoints or the sentiment of shame etc. Quantifiable and hard evidence of your success. Your ability to navigate through it all. The freedom, fame or money (Whatever one is looking for) that comes with a successful venture. The obvious self-satisfaction. The sense of achievement, of having fought one’s demons, and won.
In over 40 years of experience I have seen, first hand, the first step as being the absolute hardest. I have had many forays into the business world with over 10 businesses setup and taught at multiple schools and universities and talked about entrepreneurship on multiple platforms. Time & again, the one thing that has stood out has been that first step.
How? What’s the first step to begin with? Where does one even start? Where does the money come from? Can I do this on my own? Is the market ready for this? Self-doubt. Self-belief. The feeling of discomfort of being stuck where one is, the status quo, must be stronger than the sting of change.
Let me say this. It never ends. The questioning. If its not questions pertaining to the first step, it’s about one’s own ability, moving forward, scaling, direction etc. Questioning is good. Just be aware of the analysis paralysis trap. Remember, the first step needs to be taken.
Same goes for jobs. We all know when to get one. We need it, Need the money, Need the stability. But most of us seem to miss the signs when it is time to leave a job. Make the move. Resign. You are not going anywhere unless you go somewhere.
Limitless possibilities exist. Limited only by that first step.
Like Nike says, Just do it.
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