Jason Leavy | CEO

About Me

Jason Leavy is the founder of Prime Performance Labs, a venture built to help executives, founders and entrepreneurs live better and lead better. Drawing on 25+ years of international leadership experience, including 17 years in the Middle East, Jason co-designed the PPL concept with leading neuroscientists. Jason is an INSEAD-trained executive coach and certified personal trainer. He has worked with global brands including Apple, Google, HSBC, BMW and Nike.

Areas of Expertise

• Leadership Transformation

• Executive Coaching

• Performance & Wellbeing

• International Business Leadership

• Team Building & Organisational Development

Achievements

• Founded Prime Performance Labs, dedicated to helping executives and entrepreneurs live better and lead better.

• Developed the Prime Performance Program, a revolutionary approach to leadership development, with Dr Brendon Stubbs, one of the world's leading neuroscientists.

• Launched VICE Media Group's Middle East and Africa operations and turned it into a $30M+ business in 3 years, becoming the most profitable division globally.

• Led teams to various industry awards.

Programs/Trainings

• Leadership Transformation (programs combining neuroscience, executive coaching and cutting-edge technology).

• Executive Coaching - Member of INSEAD's first-ever coaching cohort in 2018 and current Harvard Institute of Coaching member.

• Performance & Wellbeing - Certified PT & L1 CrossFit Trainer.

• International Business Leadership - 20+ years scaling operations across the UK, the Middle East, the US, and APAC.

• Team Building & Organisational Development - led diverse teams across multiple markets and cultures. In his last corporate role as COO of 1021 Creative, he managed a remote team of 280+ across 15 markets.